We Are All Entrepreneurs
Over lunch at my
desk, I just read an article about an entrepreneur whose business
teaches wilderness survival courses. The one that caught my attention
had to do with how to survive 36 hours in the killing cold of the
arctic, and it struck at least two chords with me. The first is that we
are all thinking about survival in the economic malaise that has seeped
into our consciousness and balance sheets. The other is that regardless
of our present business ownership or employment situations, we really
all are entrepreneurs and have to operate that way.
Recent
weeks have been riddled with financial challenges in Washington and
Sacramento. Here in California our legislators have been wrangling over
a strange budget that resembles a fiscal suicide pact with heavy new
taxes in the midst of a recession. In Washington, President Obama has
signed a messy bail out bill that may eventually prove to be a major
fiscal Albatross. In both cases the Valentine that was sent to business
owners was an arrow aimed at the head rather than the heart.
What
is an entrepreneur? The simplest definition I’ve seen is, “someone who
organizes a business venture and assumes the risk for it.” These days,
people who work for even the largest corporations are getting stark and
jarring lessons in risk, reward, and business organization or
reorganization. I don’t think that everyone has the mental and
emotional makeup to be successful in business for themselves, but I do
believe that everyone can benefit from understanding and embracing the
entrepreneurial spirit in their lives.
Two
weeks ago I was invited to a hearing in Washington DC on “The State of
the SBA’s Entrepreneurial Development Programs and Their Role in
Promoting an Economic Recovery.” Though I couldn’t be there with
Chairwoman, Nydia Velazquez, my opening sentence would have been, “To
survive the crises facing us we must all think like entrepreneurs now.”
And you say, “There goes Davis being glib again. What does that really
mean?”
For me it
means taking primary responsibility for what happens in your life and
being prepared to pursue desirable outcomes on your own if necessary.
Of the thousand business owners we’ve profiled on the Making It! TV
program, I’ve seen many people take their professional lives into their
own hands when a long term job ended for one reason or another. I know
an ex utilities executive who went into an entrepreneurial business
situation when her tenure at the large company was over and that person
became more than a millionaire in less than five years. She learned how
to think and prosper like a true entrepreneur.
Despite
governments best efforts to convince you that they make smart decisions
and have your best interests at heart, things are happening right now
that support the idea that we can’t count on them anymore. In a recent
meeting I suggested to a banker that it’s as if the stucco has suddenly
been chipped off our economic house, and we are shocked at all the
cracks and fissures that have been growing, unseen for decades. The
Madoff scandal and other Wall Street follies are simply the tip of the
iceberg.
I had a
brother-in-law who worked at the River Rouge Ford assembly plant for
most of his adult life until he took an early retirement. With little
to be beneficially engaged in his life went downhill from there with
idleness and alcohol taking a severe toll. He’d had decades to learn
additional skills or to prepare to pursue one of his passionate
pastimes as a business but like many of us he gave up too much life
responsibility. If you are working as an accountant but really want to
be a professional photographer, with a few years of study and
preparation, you can do that. “What can I do right now to set my own
course for the future” is what personifies entrepreneurial thinking to
me.
“They will take
care of me” thinking has become so pervasive in our country and now we
see many of those stories ending in tears. I read a quote from a man
who was being furloughed by General Motors, “My grandfather worked
here, and my father worked here,” he said. “The one thing my father
told me is you work hard to make things better for the next generation,
but now I worry that we won’t be able to do that anymore.”
There
is a lot of anger, confusion, worry, and hurt punching home how the
recession is raising anxiety levels among workers across the country.
Some of those laid off employees are returning to school, seeking to
reboot their lives by studying welding, nursing, cooking, and many
other fields. They get my applause and they deserve yours for being
proactive at creating another professional life. Some of them will
finally muster up the courage to live their dream by launching their
own enterprise. Several years ago we interviewed a successful beauty
salon owner who shared a thought I’ve never forgotten. She said that
even if a person starts a business and fails, they will make a superior
employee if they choose to return to holding a job.
At
the business and economic level many people are facing a potentially
fatal Arctic chill that will require strong survival skills. People are
looking for something they can count on as all levels of government are
being revealed as dangerously dysfunctional. To become “that thing we
can count on,” we must all think more like entrepreneurs.
- Nelson Davis | Small Business Expert